Service Design can and should be a force for the good of the individual, community, and ecology. To transform a bad current state into a good and desirable future, we at SD4G break disciplinary silos and look into four integrated areas.
Personal Good is the personal future in which we will explore how the individual user interacts with and experiences technology.
UX Design
IoT Service Design Systems
Business Good is the economic future that deals with value creation, business model development, and entrepreneurship.
Social Entrepreneurship
Business Model Development
Community Good is the social future, introducing social innovation projects, community-driven design & Co-creation, and regional revitalization.
Social Innovation
Regional Revitalization
Ecology Good is the environmental future including large system-scale issues such as waste and overconsumption, pollution, and climate change.
Service Design Impact
Wicked Problem Framing
UX Research methods
Co-creation Workshop
Service Design Thinking
Generative Tools
Social Entrepreneurship
International Collaboration (i.e. DESIS Network)
Sustainable development goals (i.e. plastic waste)
Design Education
Job-skill alignment (i.e. job market preparation, career certificate)
The standard education in universities is a subject-centered curriculum. In a subject-centered curriculum, theoretical problems are broken down into various individual subjects, from top to bottom requiring you to learn from A-Z. This is less efficient, because you have to learn all there is to learn.
In contrast to a subject-centered curriculum, story-centered curricula purposefully combine subjects around a practical problem. This is more efficient, because you just learn what you need. At SD4G we want you to follow your personal motivation while learning just those things that matter to you.
SD4G lab is always looking for promising Ph.D. and MS candidates to conduct research that aligns with our mission, "Service Design For Good." Applicants with excellent academic track records or equivalent professional research experience may be eligible for talent-based research scholarships, covering Tuition fees and research-related expenses.